Matco Tools to run second 'Tools for the Cause' campaign
Matco Tools announced it will be running its second annual Tools for the Cause campaign after a successful first year.
Tools for the Cause is a year-long program where Matco offers special edition pink products and donates 15% of the sales to Susan G. Komen. The company surpassed its $100,000 fundraising goal for 2012, and to date the tool company has donated more than $250,000 to help find a cure.
“After the overwhelmingly positive response to last year’s campaign and the demand for more products, we are looking forward to kicking off the second year and introducing additional special edition tools,” saysTim Gilmore, president of Matco Tools. “Breast cancer is a topic that hits home for many of our franchisees and employees, and we welcome the opportunity to raise awareness and funds that help support finding a cure.”
The second annual Tools for the Cause campaign will start on Oct. 1, 2013, and run through September 2014. During that time, Matco will sell its special edition pink products through its distributors and online. Antron Brown, Matco’s top fuel pilot, and his crew also will show support by unveiling a newly designed pink Matco race car and fire suit during the October races.
Matco will continue to sell its current special edition pink products through Sept. 30, 2013. Starting in October, the company will make available the following pink products for the new Tools for the Cause campaign:
MTP4PINK- Pink pocket pen light
DPCC3P - Pink diamond cleaner files
CS2APTC - Black creeper seat
FCPINK - Pink fender cover
SP2SGK - Two-piece plier set - pink handles
PP3CSPNK - Pink power probe III
HTPINK - Telescoping inspection mirrors set
MSC4BKPK - Black MSC4 service cart with logo
MBKP - Pink toolbox bank
TGMP(XS-XXL) - Pink gloves
ABPINK – Dragster
897UHP - Knives
PDMC275 - Hat
PDTFCT13(S-XXL) - T-shirt
For more information on Matco’s partnership with Susan G. Komen for the Cause and Tools for the Cause products currently available, visit www.toolsforthecause.matcotools.com.
For more information on Matco Tools, see www.matcotools.com.